Elith Inc. (Headquarters: Bunkyo-ku, Tokyo; Representative Director & CEO: Koki Inoue; hereinafter "Elith") has launched "GENFLUX Security," a shadow AI countermeasure SaaS that helps enterprises visualize, control, and record their generative AI usage.
GENFLUX Security is a security service that addresses the risk of "shadow AI" — employees using AI tools not approved by the company for work — and establishes an official route for enterprises to safely leverage generative AI.
Service LP: https://lp.genflux.jp/
Background: The expansion of generative AI adoption and shadow AI risk
While the business use of generative AI is rapidly expanding, more and more companies are finding that their management and rule-setting cannot keep pace.
For example, the following types of use can lead to information leaks, compliance violations, and difficulties responding to audits.
- Using AI services not approved by the company for work
- Entering customer information into external AI when preparing proposals
- Uploading confidential materials such as drawings, contracts, and design data to AI
- Entering API keys, passwords, and internal company information into prompts
- A state where IT/CISO teams cannot later verify actual usage
Generative AI is becoming an essential technology for improving operational efficiency and competitiveness. At the same time, simply restricting its use with a blanket "do not use" policy risks not only undermining frontline productivity but also encouraging unmanaged use.
What companies need is not to ban generative AI, but to establish an official route for safe use and to govern it while keeping track of actual usage.
About GENFLUX Security
GENFLUX Security is a security foundation for the AI era that supports safe AI adoption by making generative AI use within a company "visible," "controlled," and "recorded."
Administrators can track who used which AI service and when, and check usage by department or user on a dashboard. It can also warn, block, or mask risky actions — such as access to prohibited AI services or the submission of prompts containing confidential information — based on each company's policy.
Key features
1. Visualization of AI usage
GENFLUX Security centrally manages employees' AI usage on a dashboard.
- Track who accessed which AI service and when
- Check usage by department or by user
- Detect use of unapproved AI services
- Visualize actual usage for administrators
This allows IT departments, CISOs, and management divisions to see the actual state of generative AI use that had previously been difficult to grasp.
2. Control of risky actions
It controls risky actions in real time, such as access to prohibited AI services or the submission of prompts containing confidential information.
- Block access to prohibited AI services
- Warn about or block input containing confidential information before it is sent
- Mask information before sending, as needed
- Apply policies by department or by user
Because users can be shown the reason an action was blocked, safe AI use is promoted while maintaining understanding and buy-in on the ground.
3. Protection of confidential information through DLP (Data Loss Prevention)
GENFLUX Security inspects prompts before they are sent to AI, preventing the leakage of confidential information.
Examples of what is detected are as follows.
- Personal information: name, address, phone number, email address
- Japan-specific information: My Number (national ID), driver's license number, health insurance card number
- Payment and authentication information: credit card numbers, API keys, passwords
- Company confidential information: M&A information, customer lists, unannounced products, internal terminology
If a prompt may contain confidential information, it is flagged or blocked before being sent, prompting the user to revise it into a safe prompt.
4. Usage logs and audit support
GENFLUX Security records AI usage logs as an audit trail and manages them in a form that can be used for audits and reporting.
- Record who used which AI and when
- Store the history of control actions such as blocking, warnings, and masking
- Use for audits, accountability, and compliance
- Support report output for administrators
This makes it easier to fulfill accountability requirements around generative AI use.
A user experience designed for both frontline staff and administrators
GENFLUX Security aims to achieve the governance a company needs while protecting frontline productivity.
For general employees
- Approved AI can be used as usual
- Warnings or blocks occur only for risky actions
- Display the reason for blocking access to prohibited AI
- Mask confidential information as needed
- Designed so users understand why an action was stopped, making it easier to gain their buy-in
For administrators, CISOs, and IT departments
- Grasp overall AI usage on a dashboard
- Discover unapproved AI services
- Notify of risks via DLP alerts
- Support policy management, log review, and report output
- Retain audit trails for audit and governance purposes
Use cases
GENFLUX Security lets you design AI usage rules tailored to industry-specific confidential information and workflows.
- Financial institutions: screening documents, customer information, account information
- Manufacturing / construction: drawings, design data, unannounced products
- SaaS / IT: source code, API keys, system configuration
- HR / local government: personal information, My Number, license information
- Pharmaceutical / healthcare: clinical trial data, patient information, prescription information
- Infrastructure: facility drawings, invoices, design specifications
Delivery format
GENFLUX Security will first be offered as a browser extension.
- Web extension version: available now
- Desktop version: coming soon
- Agent version: coming soon
The way generative AI is used is expanding from browser-based AI services to desktop AI applications and AI agents. GENFLUX Security will continue to support enterprise AI adoption as this usage environment evolves.
Future outlook
Elith has been promoting the development of an environment where companies can confidently use generative AI, drawing on its research and implementation expertise in AI safety and AI governance.
Through the provision of GENFLUX Security, Elith supports both accelerating AI adoption and ensuring corporate safety, by making it possible to safely use generative AI under corporate control rather than "banning" it.
Contact regarding GENFLUX Security
For more information about GENFLUX Security or to discuss adoption, please contact us via the LP below.
